“Sapporo Premium Beer is a refreshing lager with a crisp, refined flavor and a clean finish.”
“The original. The icon. The beer from Japan.”
“Sapporo is the perfect beer to pair with any meal and any occasion. Kampai!”
Seibei Nakagawa was the first person from Japan to receive training from a German brewmaster.
Fueled by an adventurous spirit, Seibei Nakagawa left Japan at the age of 17. Bucking traditional norms for young Japanese men during his time, he ventured out to seek something new.
“His travels eventually led him to Germany where he learned the craft of brewing.”
“A craft he would apply back home in 1876 as Sapporo’s first brewmaster.”
Today, the tradition stays alive and continues further extending its legacy, while laying down the path for the future.
Brewmaster Mr. Yokoi holds down the historic legacy of Sapporo Beer to this very day.
A perfectionist when it comes to traditions, but always looking forward.
“Born in Sapporo City, Hokkaido, Mr. Yokoi is passionate about taking a beer from his hometown and sharing it with the West.”
“He brings people together through a shared love of beer.”
Bringing precision and innovation to a path opened by his predecessors, Mr. Yokoi and Sapporo Beer continues the tradition of bringing finely tuned beer to all.